GROWN UP CHOCOLATE COMPANY CARAVAN
This project Grown Up Chocolate Company project began with a brand new vintage style caravan that Classic French Vans transformed into a custom built promotion and exhibition kiosk. This project was for the company to take to Enfield Food and Drink Festival, therefore we wanted to ensure that it had an appearance that would attract many customers but also impress and be a good competition for other companies to beat.
For the graphics for both exterior and interior we worked again with Now Group where we designed the perfect wrap for the Grown Up Chocolate Company by using their brand and vibrant vinyl’s whilst also keeping it looking very simple but also sophisticated to match the brand.
To make sure that this promo vehicle was fit to be presented at a festival we had to ensure there was enough room inside the promo vehicle for stock but also for the Grown Up Chocolate Company team to move around and be able to work whilst in the advertisement vehicle. Although with this promo vehicle also being an exhibition kiosk it had to have special requirements t meet where they could have room to present and show off their products.
The use of the brand being all over the wrap would have really helped the promotion vehicle to have got noticed and custom at the festival they attended. But also they included all their social media’s as part of their graphics which is going to help the company to expand and grow as part of their aims they set themselves for this exhibition/promotion campaign. Also using the back of the promo vehicle to give a description of their products was a great way for them to inform the customers and passer-bys about what their company makes and offers.
Transforming this brand new vintage style caravan into this promo vehicle / exhibition kiosk was a real achievement to Classic French Vans it was such a big build with having to meet two separate requirements.